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YOUR GATEWAY TO THE WORLD OF CUSTOMER LOYALTY
Today, we're featuring a guest post from Dan Greenberg of Skipify. When a customer makes a decision to purchase something, you have a very brief window of time where that decision is fresh in their mind. The longer you wait...Read More
Everyone loves moments when a family member or friend remembers something about you and shares that with you, like a birthday, anniversary, or memory. Those moments are meaningful ways to connect authentically, inspire, and create positive energy...Read More
At Cheetah Digital, we’re fortunate to work with some of the biggest and most respected names in the travel and hospitality industry, including brands located all across the seven seas.
One of our favorites, Norwegian Cruise...Read More
Let me recap the last 20 years of evolution in the European Supermarket Loyalty sector for you:2000: Swipe/scan a card, get some points, redeem them for a voucher you can use in-store.2020: Swipe a card/scan a mobile barcode, get some...Read More
The outdoor sports and recreation vertical is an ultra-competitive space. Leading brands typically spend millions on "feature wars" to differentiate their products and services from their rivals. However, fundamentally, it’s a...Read More
I’m not the first person to be ecstatic about leaving 2020 behind us and moving forward to brighter days in 2021. The global pandemic tested our will, forced us to change how we work and live, and really opened up new opportunities to focus...Read More
For over half a century, Les Mills has been on a mission to create a fitter planet. Yet rather than shaming people into fitness, its ethos is about helping people fall in love with activity and movement. However, the COVID-19 pandemic has meant...Read More
Consumer priorities are evolving and have done so faster and less predictively in 2020 than ever before. They are spending less time in physical venues such as stores, restaurants, and stadiums, avoiding crowds, and relying on digital channels to...Read More
Consumers don’t just want personalized experiences when they engage with a brand; they expect them every time, regardless of the touchpoint or reason. If done well, highly personalized experiences lead to increased engagement and loyalty by...Read More
“Re-imagine your customer relationships from the outside-in,” says Narina Sippy, Chief Marketing Officer of Stellar Loyalty. “Stand in your customer’s shoes and ask yourself: ‘is the brand experience, customer...Read More