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YOUR GATEWAY TO THE WORLD OF CUSTOMER LOYALTY
In order to be successful and effective, companies must design digital experiences that are accessible, and inclusive of all audiences.
Inclusivity drives participationAccessibility has become high on the priority list for many companies in...Read More
We’re living in a time of great disruption for brands and customers, with our day-to-day lives and routines, relationships and financial well-being being upended by the COVID-19 pandemic and associated travel restrictions, lockdowns and...Read More
We don’t know the exact timetable, but if we believe recovery is closer rather than further away, these key considerations might help us prepare for the hard decisions ahead.As COVID-19 and its impacts on businesses continues to take center...Read More
Mitigating the customer impact of COVID-19 will require steady brand leadership and empathy – learn what it takes to weather the storm and come out ahead on the other side.
For brands and customers, we are living through an extraordinary...Read More
What is happening now in retail will determine the rules of the “New Normal.”Perhaps more than any other segment, retail brands came into the COVID-19 crisis in a particularly difficult position. Despite a decade-long economic surge in...Read More
A pandemic allows companies to take stock of their loyalty programs—making sure they’re being loyal to their consumers during stressful times.
In the loyalty business, companies provide the best value they can in exchange for...Read More
We know the expected role of government and health officials, but what about brands?It has been over 70 days since the first case of COVID-19 was discovered in the United States.
Since late-January, the definition of “normalcy” has...Read More
To manage the business curve of COVID-19, start by understanding the three phases of this crisis: Panic and Disruption, Fear and Isolation, and Recovery and the New Normal.Today we are publishing our first thoughts on how organizations should...Read More
Mitigating the customer impact of COVID-19 will require steady brand leadership and empathy – learn what it takes to weather the storm and come out ahead on the other side.For brands and customers, we are living through an extraordinary...Read More
During global pandemics like the coronavirus crisis, travel brands that are flexible and transparent with their customers—while finding ways to lessen their anxiety—are well-positioned for the future.
Empty shelves at Target stores...Read More