DAILY NEWS

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Loyalty360’s daily news coverage reports on the latest trends related to loyalty marketing, customer loyalty, customer experience & engagement and more.

Synchrony Financial Partners with Mitek to Create Enhanced Customer Engagement Via In-Store Credit Application Process

One of the biggest barriers to a credit application is the data entry required, according to Jay Neidermeyer, senior vice president and IT leader...

Research & Reports

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Loyalty360 reports on news and trends related to loyalty marketing, customer loyalty, customer engagement, customer experience, CRM, voice of the customer and more. Our ongoing coverage is of interest to marketers and operations professionals in any industry.

Major Purchase Consumer Study

By studying the journey consumers make when deciding on major purchases of $500 or more, Synchrony Financial measures and reports on behavioral and...

The Synchrony Trend Spotter
Taming Big Data

Article & Blogs

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Read the latest from industry experts and our members in Loyalty360's Loyalty Today and Loyalty Management Magazine sections

The Transformation of Payments: A Flashpoint of Innovation

For any brand or company, the payment experience must be considered part of the sale. Think about the last time you went to a store and left...

Multimedia

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Loyalty360 reports on news and trends related to loyalty marketing, customer loyalty, customer engagement, customer experience, CRM, voice of the customer and more. Our ongoing coverage is of interest to marketers and operations professionals in any industry.

[Podcast] Loyalty Management Series: Driving Shopper Engagement Through Digital Technology

This episode of the Loyalty Management podcast series is titled "Driving Shopper Engagement Through Digital Technology", written by ...

Synchrony Financial

Synchrony Financial is one of the premier consumer financial services companies in the United States.  Our roots in consumer finance trace back to 1932, and today we are the largest provider of private label credit cards in the United States, based on purchase volume and receivables.  Our Loyalty programs add value for retail customers...

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Sue Yasav ,
Marketing Intelligence Leader

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