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DAILY NEWS

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Loyalty360’s daily news coverage reports on the latest trends related to loyalty marketing, customer loyalty, customer experience & engagement and more.

Loyalty Live: Q&A with Marigold on the State of Customer Loyalty and Key Insights for Loyalty Managers

Listening to a broad range of consumers on their habits and preferences for loyalty programs is key to future success. Marketers know that consumer...

Personalization and Zero-Party Data: Leveraging the Information Customers Volunteer & Creating a More Personalized Customer Experience
Loyalty360 Announces 2023 Loyalty360 Award Winners at Loyalty Expo
Loyalty360 Announces Winners for 2023 Best in Class Awards

Research & Reports

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Loyalty360 reports on news and trends related to loyalty marketing, customer loyalty, customer engagement, customer experience, CRM, voice of the customer and more. Our ongoing coverage is of interest to marketers and operations professionals in any industry.

The State of Brand Loyalty in the U.S. in 2023

In late 2022, Marigold surveyed 1,561 U.S. consumers to better understand their sentiment to brand loyalty and what they expect from their favorite...

2023 Customer Loyalty Trends and Perspectives: Loyalty360 Research & Reports 
Relationship Marketing: Drive Revenue, Create Personalized Experiences, and Deliver a Unique value Exchange
2022 Digital Consumer Trends by Age Group

Loyalty Today

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Read the latest from industry experts and our members in Loyalty360's Loyalty Today and Loyalty Management Magazine sections

Gamification: The Secret To Incentivizing Engagement And Driving Personalization

Grabbing a consumer’s attention has always been a challenge for brands– but now holding that attention for a meaningful amount of time...

Spring Cleaning: 5 Ways To Scrub Your Data And Keep It Clean
Transactional Loyalty: Why These Points-For-Purchase Programs Fall Short
Leave Batch And Blast In The Past: How Robust Segmentation Unlocks Personalization At Scale

Loyalty Management

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Read the latest from industry experts and our members in Loyalty360's Loyalty Today and Loyalty Management Magazine sections

How Do You Build Everlasting Loyalty? Learn Your Customers’ Love Language

Would you rather go on a date with someone who is simply tolerating you, or a person who really wants to be there? The latter is the obvious choice...

Past Issues

2020 Loyalty360 Awards Edition
Q1 2021 Online | Loyalty Management Magazine
Q2 2021 Online | Loyalty Management Magazine
March 2023 Online | Loyalty Management Magazine
April 2023 Online | Loyalty Management Magazine
June/July 2023 Online | Loyalty Management Magazine
August 2023 Online | Loyalty Management Magazine
September 2023 Online | Loyalty Management Magazine
Building Emotional Brand Loyalty: The Story of THUN
Owning the Customer Relationship Even When It’s Not Your Storefront
Customer Loyalty Must Mirror Brand Promise, Says Stellar Loyalty’s Narina Sippy

Multimedia

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Loyalty360 reports on news and trends related to loyalty marketing, customer loyalty, customer engagement, customer experience, CRM, voice of the customer and more. Our ongoing coverage is of interest to marketers and operations professionals in any industry.

Zero Party Data : How Are You Advising Clients on Best Practices? | Top Suggestions From Top Ten Leaders in Customer Loyalty: Series 2, EP. 4

We asked leaders in brand loyalty and customer experience, "There is a great deal of focus on Zero (Declared) party data, how are you...

Top Suggestions From Top Ten Leaders in Customer Loyalty: Series 2, EP. 2
Loyalty360 | Top Suggestions From Top Ten Leaders in Customer Loyalty: Series 2, EP. 1
Loyalty360 | Top Suggestions From Top Ten Leaders in Customer Loyalty: Series 1, Question 6

Analyst Reports

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Loyalty360’s Analyst Reports are designed to help brands and marketers navigate the plethora of vendors and providers in the market that support customer loyalty, customer experience and customer engagement strategies in any capacity.

Loyalty360 Analyst Report | Cheetah Digital

As the association for customer loyalty, Loyalty360 publishes a variety of analyst briefs on different technologies and services in market...

Loyalty360 Analyst Report | Stellar Loyalty

Featured Technology

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The Featured Technology page highlights some of the most impactful, innovative and effective tools and technologies in the market today for helping companies engage and retain customers.

Loyalty360 Featured Technology and Services | Cheetah Digital

Company Type: Customer Engagement and Experience Platform, Customer Loyalty Platform, Email Marketing Provider, Data Management Platform As a...

Loyalty360 Featured Technology | Stellar Loyalty

Webinars

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Looking for a loyalty event? Why not attend one from the convenience of your computer? Loyalty360's marketing webinar series gives you exclusive access to insights from top brands and accomplished industry executives.

What Drives Consumer Loyalty in 2023?

Loyalty program participation among consumers is on the rise, with as much as an 8% lift since 2022. But what will brands need to offer to attract...

Growing Customer Engagement in 2021, A Global Report on Consumer Attitudes
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Cheetah Digital by Marigold

Cheetah Digital by Marigold is the leader in Relationship Marketing solutions enabling global enterprise brands to acquire, understand, engage and retain customers across the entire lifecycle. By bridging the gap between data and contextual engagement, Cheetah Digital ensures that you can easily understand your customer, activate insights, and...

Our Members

Jon Siegal ,
Vice President, Global Loyalty Sales

Contact

Jon Siegal
Vice President, Global Loyalty Sales
310-600-4788
jon.siegal@cheetahdigital.com