Loyalty360’s daily news coverage reports on the latest trends related to loyalty marketing, customer loyalty, customer experience & engagement and more.

Next Generation Customer Loyalty: Experts Discuss Options, Trends, and Technologies – Part 1

In a competitive marketplace crowded with a constant barrage of brand messaging, traditional customer loyalty programs are no longer going to cut...

Research & Reports


Loyalty360 reports on news and trends related to loyalty marketing, customer loyalty, customer engagement, customer experience, CRM, voice of the customer and more. Our ongoing coverage is of interest to marketers and operations professionals in any industry.

2024 Customer Loyalty Trends and Perspectives: Loyalty360 Research & Reports   

The customer loyalty landscape is undergoing a profound transformation, marked by unprecedented opportunity but also uncertainty — brought on...

Loyalty Today


Read the latest from industry experts and our members in Loyalty360's Loyalty Today and Loyalty Management Magazine sections

What Drives Customer Loyalty? Using Gamification with Long-Term vs. Short-Term Loyalty Objectives

Acquiring new customers requires a lot of time and money. It costs five to six times more to get a new customer than to reactivate an old...

Featured Technology


The Featured Technology page highlights some of the most impactful, innovative and effective tools and technologies in the market today for helping companies engage and retain customers.

Loyalty360 Featured Technology and Services | CataBoom

Company Type:  Complementary Customer Loyalty Technology with Supporting ServicesCore Offering(s):  Rewards and Gamification Platform...


CataBoom has helped brands around the world deliver the “Boom!” via its Catapult platform, the most powerful and intuitive gamification and prizing engine available. From full-featured design to easy-to-use templates, our SaaS-based Catapult platform is designed with flexibility to seamlessly integrate into your existing loyalty...

Our Members

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