Understanding Customer Churn

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Customer churn is one of the most important things to understand when you are growing your business. It is the percentage of your consumers that have stopped using your products and services during a specific time frame. While it can be discouraging, it will help your company understand where you need to put more of your focus and recognize more about your customer retention. To calculate churn you divide the number of customers you lost during that time frame by the number....

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