The Case for DTC Brands

In the past decade, DTC brands have shaken up the rules of traditional retail—and to say DTC is continuing to gain momentum is nothing short of a gross understatement. Simply put, DTC is here to stay.   Source: Wall Street Journal   The DTC movement, pioneered by brands like Warby Parker, Bonobos and Dollar Shave Club, made $14.3 billion in revenue in 2019, a 33% growth rate over the prior year. Today, there are....

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