With inflation, rising interest rates, and a flattening housing market – consumers have a lot to consider when they swipe their cards. And let’s face it, brands have been in a continual learning mode for over two years now. That’s why Kobie recently met up with key leaders in the FI industry to uncover the pain points they’re facing and how they’re leveraging loyalty and data throughout the member journey to make an impression.
Since many brands lost contact....