New Year, New Vendors: What to Ask Your Potential Paid Search Vendor

It’s a new year, you have a brand new budget and you’re ready to spend it. Maybe you have tried paid search in the past and are looking for a new vendor. Maybe this is the year is when you are ready to test paid search to see if it will work for your company. What do you need to know when looking for a paid search partner? Here is a list to keep in your back pocket when starting your search: 1. Cost. It is all about the money right? How much is it going to cost to have....

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