Moving Forward: How Cinemark Continued Building Loyalty Through the Pandemic – featuring Andrew Sonnichsen [Interview]

This interview is part of our Moving Forward Blog Series, where we ask major brands how they’re adapting to changing consumer expectations from a loyalty perspective post-pandemic.     It’s amazing how so many brands prioritized their customer loyalty efforts, refined their programs, and focused on member satisfaction during the pandemic.   Just ask Cinemark, one of the largest movie theatre companies in the world. Cinemark operates 523....

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