I came across a job advert the other day from an advertising agency for a ‘Research Scientist’. Just to be clear, I was not looking for a new job having just acquired one! But it was the job title that caught my eye. They were looking for a data scientist who understood market research. Equally, they were looking for a market researcher who understood data science. Or something like that. Maybe advertising for a market researcher on its own does not have any allure; or that....

Recent Content

Membership and Pricing

Videos and podcasts

Membership and Pricing