How to Earn Positive ROI from Analyzing Your Customer Database

  1. Data Analytics
  2. 50 views

How can you know where there are opportunities for growth if you’re not sure where you stand right now? Analyzing your customer database can reveal opportunities for implementing changes that produce positive results. Plus, establishing a baseline will help you measure ROI as you implement new marketing strategies. Let’s break down the most important aspects of your database you should look at to better understand your customers and maximize your ROI. Start by asking yourself....

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