How Brands Can Amplify Their Content Strategy Using UGC and Loyalty

It’s no secret that consumers are interacting with brands across many different touchpoints and channels today, and batch & blast communications have become a thing of the past. Throughout the past few years, many brands have begun sending personalized content to their customers, but in today’s climate, sometimes even that isn’t enough to keep customers coming back. It is becoming increasingly necessary for brands to create dynamically rendered campaigns that are not....

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