How 3 Big Brands are Thinking About Loyalty Differently in 2020

Last year we saw many retailers focus on revamping or reinventing their loyalty programs. This trend has continued into early 2020 with several top companies like Panera, Walmart, and Publix. They are in very different verticals but continue to make a big splash with new (or improved) loyalty solutions. While the categories of business and the program benefits vary greatly, the fact that all focus on a combination of instant rewards, removing consumer pain points....

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