Encouraging Loyalty by Having a Social Mission

Beyond selling products or services, having your business get behind a social mission can garner customer loyalty and nourish your community and the lives of you and your staff.   A business owner/manager has a lot going on, whether they’re opening a new store or managing an existing one. From how to get more people in the door to managing staff schedules to marketing and business development, their job is never done. One thing that often gets overlooked—but shouldn't....

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