Developments For 2021 Holiday Shopping Plans—3 Takeaways for Retailers to Plan For

The holiday shopping season in 2020 was unlike any other, and retailers have reason to be optimistic about this year’s shopping season. KPMG predicts a historic 7% growth in holiday sales in 2021 and many retail executives are anticipating a 35% increase in online sales over last year. However, there have been a lot of fluctuations in consumer behavior in the last year, and recent survey data can give insight on how retailers can plan for success in this holiday season&rsquo....

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