The year is off to a furious start and if the first week is any indication, we are going to be in for quite a ride. It sounds cliché but this year feels different, for all kinds of reasons. Yet it already feels as though it is validating many things we’ve been thinking, working towards and expecting from the market.
The 2017 work year started with a clear sign that reinforced everything we’ve been saying about the future of customer loyalty (and the present....