4 Irresistible Opportunities for Loyalty Marketers to Increase Engagement and Program performance

It’s a tough landscape for loyalty marketers. Member engagement is declining, traditional contact strategies are proving less effective, and program performance is no longer meeting expectations.  As loyalty marketers strive to tackle these issues, there are several positive steps that loyalty marketers can take to engage and retain customers and boost loyalty program ROI. Don’t ask customers to carry cards   In a CodeBroker Mobile Loyalty Survey of 1,207 U.S....

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