Higher Education and Higher Levels of Customer Loyalty Spell Success for Penn State
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Universities have been around for over a thousand years. In the twenty-first century, they face never-imagined challenges in terms of keeping students engaged while educating in the most efficient ways possible.   Loyalty360 spoke to Rose Cameron, innovation director for Penn State, about how one of America’s largest universities maintains a loyal student and alumni population.   How sophisticated would you say your customer loyalty, or more accurately, student loyalty....

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