Customer Obsession Fuels 7-Eleven’s Digital Strategy
l360Insider

7-Eleven is a premier name in the convenience retailing industry. Based in Irving, Texas, they operate, franchise, and license more than 71,800 stores in 17 countries, including 12,000 in North America. Known for its iconic brands such as Slurpee, Big Bite, and Big Gulp, 7‑Eleven has expanded into high-quality sandwiches, salads, side dishes, cut fruit and protein boxes, as well as pizza, chicken wings, and mini beef tacos. 7-Eleven’s 7Rewards loyalty program has more than....

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