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Why You Need a Feedback Program: A Lesson from #TheDress

Cvent

On a night, seemingly just like any other, the internet spun into a frenzy of discord. The culprit was a photograph of a dress, and not just any dress—... Read More

Paying With Wearables: The Journey from Skepticism to Use

GfK

With the launch of Apple Watch looming, wearable devices are garnering more attention than ever. We conducted a survey (Wearables: Geek Chic Or The Latest “Must Have” Consumer... Read More

User Experience is Disrupting the Financial Industry

GfK

New services are focusing on impeccable design in web, mobile, and broader support services to allow them to engage consumers in new ways. On the one hand, we are seeing... Read More

Will Wearable Watches Drive the Cars of the Future?

GfK

First it was central locking, then the transponder key. Will wearable watches be driving the cars of the future? As yet, the wearables market overall remains significantly untapped. Both industry... Read More

Singaporeans Take a Considered Approach to Tablet Purchase

GfK

We recently undertook a study to understand how consumers in Singapore buy tablets. While tablets may attract highly discerning, online savvy consumers, the vast majority (87%) of consumers browse both virtually... Read More

How to Make Your Survey Data Easier to Understand and Act On

Cvent

Data is really having a moment right now. Not only has “big data” become a regular buzzword in business circles, data scientists are in high demand, and companies... Read More

EMV and The Impact on User Experience

GfK

The only constant is change and this is particularly true for the payments industry. Very big changes are coming to the industry later this year and it’s going... Read More

Sample Survey Thursday: Meeting Planner Satisfaction Surveys

Cvent

Today’s focus: post event meeting planner surveys According to Frost and Sullivan, the estimated hotel revenue associated with meetings and events totals $103 billion. Therefore, it’s critical... Read More

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