Three Things Airline Loyalty Programs Should Be Doing Right Now

There’s no denying it’s been a rough few months for airlines – not for their bottom lines, but in traveler perceptions. Delta Air Lines recently ended its policy of allowing SkyMiles members to pass on unused points to relatives after their death. The merger of American Airlines and US Airways has raised concerns that loyalty program perks won’t be honored in the same way as before (read: more rule changes). And, according to the 2013 Temkin Experience Ratings, the....

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