I should have known long ago that Andy Frawley had a book in him. The president of Epsilon, the world’s leading marketing agencies, is insightful, has broad experience and brings some interesting ideas to the table.
Frawley’s recently released book, “Igniting Customer Connections” details his own lessons learned over three decades of working with the smartest marketers, and biggest brands, in the world. He’s happy to share some of these insights with....