Most prediction articles are swathed in statistics, focusing on economic data, shopping trends and emerging technologies. This isn’t one of those articles, it won’t provide you with any golden nuggets to place in your next planning document but what it might do is inspire you to take a moment to see if perhaps 2016 could be the year for you to make a few relatively small but effective changes to your consumer loyalty marketing plans.
More of the same or something new?
If we....