Centralizing Data to Optimize Preference Management

Preference management should be a central repository connected to all departments, units, and appropriate applications. If information isn't easily available across the enterprise, customers will be lost through repetition, contradiction and frustration with a business that doesn't seem to remember what they want and doesn't send them the content they expect and need. The requirement for a centralized system underlines the need for a truly neutral preference management solution.....

Recent Content

Membership and Pricing

Videos and podcasts

Membership and Pricing