When I heard on this morning’s news that the TSA had collected over $400,000 in loose change left behind by travelers in the nation’s airports, one word popped into my head: Breakage.
You might say that only a loyalty geek would think this way, but there is an irony present as there is important conversation going around today about how to revitalize airline frequent flyer programs and whether or not an airport based (land side) loyalty program can succeed.
Kobie has been....