Loyalty 360 had the privilege to hear from Whataburger restaurants and learn about how they are showcasing the voice of their customers and employees to embrace a growing Whataburger fanbase. Through social media, a fan favorites menu and a unique advertising campaign featuring real customers and employees, Whataburger is a standout example of how listening to your fans can create a loyal following. 

What motivates Whataburger when they reach out to their most devoted fans?

Rich Scheffler....

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