The Loyalty Divide

How Can the Use of Mobile Technology Enhance Your Customers Experience Whilst Helping You Market More Effectively?

The use of the mobile device is perfectly suited to the delivery of the core requirement in any successful loyalty program - member engagement.

Using the mobile device as the point of delivery for services such as member identification, account information, location based rewards & promotions allows the entire member experience to become far more engaging & interactive than traditional card based....

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The Loyalty PULSE pulse
What is the most important way you differentiate your loyalty program from your competitors? The poll is closed.
Unique rewards
 
23%
Ease of rewards use/redemption
 
9%
Multiple technology touchpoints
 
46%
Program flexibility
 
4%
Exceptional customer service
 
15%