State of the Industry: 2012 Trends and 2013 Predictions- Hand in Hand

2012 has been the year of “testing” new mobile and payment technologies including loyalty and reward programs. These new technologies have driven more change in the payments industry in the past year than over the last decade and there is sure to be an acceleration in this movement in 2013. The payments industry will continue to evolve over the coming year and with the further implementation of new mobile payment types, loyalty and reward programs, and the extension of advertising and marketing opportunities, increased....

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The Loyalty PULSE pulse
What is the most important way you differentiate your loyalty program from your competitors? The poll is closed.
Unique rewards
 
23%
Ease of rewards use/redemption
 
9%
Multiple technology touchpoints
 
46%
Program flexibility
 
4%
Exceptional customer service
 
15%