Webinars & Conferences

Webinar

Pricing and Engagement: A Complex Relationship

Back To Results

NOVEMBER 8 2012

Whether the relationship is business-to-business or business to consumer, the value proposition to the buyer is a complex. It is an ever-changing and vital set of decisions and perceptions. If this complexity is managed efficiently, deep and sustainable engagement can be achieved. Maybe the trickiest part of this relationship is pricing. Since price is such a dominant factor in a buying decision, the way in which a buyer is affected by price variations in the immediate and long term will directly impact engagement, longevity, purchases, and loyalty. Despite this critical impact, price is usually ignored in…

Please log in or become a Loyalty 360 member to view this content.

Existing Members

Auto-login on future visits

Forgot your password?

Become a Member

Your Loyalty360 membership gives you:

Unrestricted access to all content and tools on Loyalty360.org, a company member page, the ability to contribute content, networking opportunities and much more!

Join Today

Comments 0 comments

There are no comments for this post...

Leave a Comment

Please log in or register for a FREE online account to comment on this article.

Existing Members

Auto-login on future visits

Forgot your password?

Register Now

Your free online account lets you:

Read full articles and post comments, view multimedia and poll results, access job postings and post your resume, receive our weekly newsletters and much more!

Register Now